It wasn’t until, on a whim, I challenged myself to post a new video every week that something started happening… suddenly, with each new piece of content I released, I started to have more knowledge about what worked… where my audience was… what got more or less attention… and my mind was blown. 🤯
It became a game. I started making new content JUST to test things… titles, thumbnails, post times, messaging. I started paying to put them in front of targeted audiences that might care….